Jesse Peplinski

Software Engineer

Hi, I'm Jesse.

I help Central NY's small businesses solve problems.

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My Mission

Technology should make running your business easier, not harder. I help local businesses save time, save money, and create great experiences for their customers.

Your website is the front door to your business. It's the first thing a new customer sees, and it needs to work. I know you're busy — that's exactly why I focus on technology that just works.

About Me

I created my first website for a local sandwich shop in 2015. The owners didn't have time to focus on their digital needs — that's where I stepped in. When the site launched, it helped them reach new customers and generate more revenue. Seeing their reaction meant the world.

I also have 8+ years of experience working with enterprise CMS systems like Sitecore and AEM Sites. I know the pain points. I know what works and what doesn't. I was building websites well before AI emerged onto the scene — AI simply enables me to build them faster now.

I've also been on the other side — hiring someone to build a website. We went weeks over schedule and over budget. As a small business owner, you shouldn't need to go through a project manager, a designer, and a developer just to get a simple answer. That model just doesn't work with a limited budget. So you'll work with me — directly.

I typically start by building you a website. It's the fastest way to see how I work and build trust. From there, we can tackle bigger challenges — custom apps, automation, SaaS solutions — whatever moves your business forward.

My approach is guided by three core values:

  • Solve a Few Problems Very Well — I don't want to waste your time trying to solve problems that don't matter. I work with you to identify a few core issues that, when resolved, will have the biggest impact on your business.
  • Deep Empathy for Your Customers — I seek to understand your process as deeply as possible, which helps me step into your customers' shoes. This insight allows me to create solutions that truly enhance the customer experience.
  • Automate as Much as Possible — I put you in a position to automate time-consuming tasks that distract from your core business. By implementing the right tools and systems, we can free up your time to focus on what truly matters.

What I Build

Websites

Professional marketing sites that look great on phones, tablets, and computers. This is how new customers find and learn about you.

Custom Apps

Scheduling, customer portals, inventory tracking — business tools your team uses daily to save time and cut busy work.

Mobile Apps

Apps available on iPhones and Android phones for your customers or team. Put your business in their pocket.

How I Work

I turn problems into prototypes. While agencies are still scheduling kickoff meetings, you'll have a working demo in your hands.

The typical agency

The Old Way

  • 3-6 months to launch
  • Multiple handoffs between PM, designers, and developers
  • $10-15k+ for a basic website
  • You don't see the product until weeks in
  • Scope creep, change orders, surprise invoices
  • Final product often doesn't match what you envisioned

Working with me

The Pep Tech Way

1

You tell me about your business

Fill out the form below with your details and what you need.

2

We meet and agree on a deposit

A non-refundable deposit gets the demo started — the amount depends on your project. If you move forward, it applies to your total.

3

I build you a complete demo

Within 1-2 weeks, I'll send you a live URL with a working site built specifically for your business.

4

We refine it together — live

We meet for 1 hour and I update the site in real time based on your feedback. Virtually or in person in Syracuse.

5

We launch

We coordinate a date and time to go live. I handle the deployment — you verify everything looks right before we flip the switch.

Ready to see what a demo looks like?

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Investment

Below are my standard packages designed for small businesses looking to boost efficiency, improve customer experience, and save time. Whether you need a website, a custom app, or a mobile app — I've got you covered.

Step 1 — One-time

Website Build

$3,000

A complete, professional website built specifically for your business. One-time cost. $500 non-refundable deposit to get started.

Custom design tailored to your brand
Responsive across all devices
SEO and GEO optimization
Google Analytics integration
Contact form integration
Training session for content updates

Then choose a monthly plan

Step 2 — Monthly

Essentials

$50/mo

Keep your site secure, fast, and up to date. You handle your own content updates.

  • Hosting & uptime monitoring
  • Security updates & patches
  • Content updates available at $150/hr
  • Email support
RECOMMENDED

Step 2 — Monthly

Growth

$150/mo

Everything in Essentials, plus proactive improvements to grow your business.

  • Everything in Essentials
  • Unlimited content updates
  • Monthly analytics, SEO, and GEO report
  • Performance optimization
  • Initial marketing strategy guide

Example: Website Build + Growth = $3,000 one-time + $150/mo

My Projects

These are the projects I'm most proud of. I have several more on my personal site — including rapid prototypes, games, and concepts built with AI-assisted development.

Gridiron Rumble

A 2D arcade style mobile-first football game. Designed the full system: game engine, Astro marketing site with devlogs, iOS and Steam integration. Currently available on TestFlight.

April, 2026 · Built in 1 month Visit Site

Personal Website

Professional portfolio and blog built with Astro, Tailwind CSS, and Claude Code.

April, 2026 · Built in 1 week Visit Site

Wedding Website

A custom wedding website with RSVP management and event details.

October, 2024 · Built in 2 weeks Visit Site

Hack Potsdam Website

Landing page for a 24-hour hackathon in Potsdam, NY.

January, 2018 · Built in 1 week Visit Site

Go Workshop Website

Landing page for a Go programming workshop hosted at SUNY Potsdam.

May, 2017 · Built in 1 week Visit Site

Potsdam ACM Website

Landing page for the Association for Computing Machinery at SUNY Potsdam.

May, 2017 · Built in 1 week Visit Site

What People Say

Here's what colleagues and collaborators are saying about me on LinkedIn.

Frequently Asked Questions

Get Started

Answer a few questions and I'll give you an estimate. No commitment — just clarity on what it costs.

Your estimate

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What do you need?

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Pep Tech

Business Solutions

I help small businesses solve core problems